- Investment app Stash announced a $40 million investment on Friday. The investment was led by T. Rowe Price Investment Management.
- The New York-based company also announced that former New York Stock Exchange CFO Amy Butte was joining the company as its first-ever independent audit chair.
- Stash made its Finovate debut in 2017 at FinovateFall.
The investment comes courtesy of T. Rowe Rice Investment Management, as well as a combination of strategic and existing investors including Goodwater Capital and Union Square Ventures. The first-ever independent audit chair comes courtesy of former NYSE Chief Financial Officer Amy Butte.
“The addition of Amy, who is amongst the most accomplished leaders in the financial services space, plus a new round of financing from marquee investors, are clear indicators of the strength of Stash’s business,” Stash CEO Liza Landsman said. “It also signals our widely ambitious future.”
A recognized leader in financial services, Butte has taken companies public as a director, advisor, and CFO, including the IPO of the New York Stock Exchange. Butte currently sits on the boards of Bain Capital Specialty Finance and DigitalOcean, and served on the boards of BNP Paribas and Fidelity Strategic Advisers Funds for seven and six years, respectively. In a statement, Butte underscored Stash’s unique approach to helping individuals get started on the road to investing.
“(Stash) is not a tool – it is a business,” Butte said. “It is not simply replicating a traditional workflow online. Rather, it is encouraging and teaching an underrepresented (traditionally ignored) customer segment about the value of investing through a subscription model. It is leveraging technology to make finance both accessible and also understandable.”
A Finovate alum since 2017, Stash offers an investing app that helps users build long-term wealth. With automated investment plans starting as low as $3 a month, Stash helps users build diversified investment Smart Portfolios – that offer exposure to stocks, ETFs, and even cryptocurrencies. Stash also offers personalized investment advice, automated recurring investing, and dividend reinvestments. Stash’s “Stock-Back” debit card solution enables users to earn up to 3% back in stock from regular purchases like gas and groceries.
In the past year alone, Stash has topped $100 million in annual revenue and now includes two million active subscribers on its platform. These subscribers have set aside nearly $3 billion due to regular, automated deposits averaging just $33.
Stash’s fundraising news comes just a few months after the company introduced new Chief Technology Officer Chien-Liang Chou, as well as launched its Internal Developer Portal (IDP), Elevate. Headquartered in New York, Stash was founded in 2015.