Introduction to Airtable

Airtable is a versatile tool that integrates the simplicity of a spreadsheet with the power of a database, and has dramatically altered the landscape of collaborative work. With its unique functionality and user-friendly interface, Airtable allows for more effortless organization and management of tasks, team collaboration, and data tracking, resulting in improved efficiency and productivity.

Primarily, Airtable offers a flexible platform for information management, with a blend of spreadsheet-style cells, database capabilities, and Kanban boards. This mix allows individuals and teams to customize and adapt their workspace to their specific needs. It serves as a hub where they can log, track, and analyze information ranging from content calendars, project plans, to customer relationship management (CRM) databases.

What is Airtable good at?

One key feature that stands out in Airtable is its powerful relational database functionality. This means, unlike traditional spreadsheets, Airtable lets you link related content across different tables. For instance, a marketing team can connect their social media calendar to their content creation table, thus providing a holistic view of their projects, deadlines, and resources. This relational aspect of Airtable breaks the barriers of linear data storage and introduces a multidimensional way of handling data.

Beyond its database capabilities, Airtable shines in project management and team collaboration. Teams can create shared bases for projects where updates and progress can be tracked real-time. With the ability to add attachments, long text notes, checkboxes, and more, Airtable serves as an excellent tool for communicating project requirements and tracking progress. Further, the customizable views—grid, calendar, gallery, or Kanban—provide an adaptable approach to visualizing the project’s status, ensuring that every team member has a clear understanding of their tasks and deadlines.

Airtable also includes a powerful automation feature that takes repetitive tasks off users’ plates. For example, you can set up a rule to automatically send a notification when a new record is added or a particular field is updated. This means project updates can be automated, reducing manual updates and the chances of human error.

Lastly, Airtable boasts a wide range of integrations. It plays well with numerous other software tools, like Slack for team communication, or Google Calendar for time management, facilitating a seamless flow of information between different platforms. This ability to integrate makes Airtable a convenient hub for information, eliminating the need for constant platform switching.

With the above features, Airtable caters to various industries and users. Freelancers and entrepreneurs leverage it for task management and planning, while educators use it to organize coursework or research. Nonprofits manage their donor databases, events, and volunteers on Airtable, and businesses of all sizes deploy it for CRM, inventory tracking, or even HR operations.

Despite its wide range of functionalities, Airtable is commendable for its intuitive and user-friendly interface. The learning curve is gentle compared to other project management or database tools, making it accessible to people with varying tech-savviness. This aspect adds to Airtable’s popularity, with many users transitioning from traditional spreadsheets to this more powerful and flexible tool.

In essence, Airtable empowers its users to design their organizational workflows in a way that best suits their specific requirements. From customizable fields and views to automation and integration, Airtable presents a dynamic, adaptable, and collaborative platform, transforming how people manage and interact with data.

While Airtable excels at providing a flexible workspace, one challenge that users often encounter is extracting data from PDFs into Airtable. The problem originates from the fact that PDFs, by nature, are designed for viewing, not for editing or extracting information. PDFs can contain a mix of text, images, tables, and graphics, which further complicate data extraction. Moreover, if the PDF is scanned or has handwritten content, it becomes even more challenging to parse and extract data accurately.

Transferring data from PDFs to Airtable typically requires manual data entry, which can be time-consuming and prone to errors. Even though Airtable provides various integrations, it doesn’t have a built-in mechanism to handle data extraction from PDFs directly. As a result, users may have to copy and paste data manually or rely on third-party tools to convert the PDF to a more manageable format before importing it to Airtable. This complexity can cause a bottleneck in workflows, affecting productivity and efficiency, especially when dealing with large volumes of PDF data.

Nanonets : Bridging the Gap Between PDFs and Airtable

Enter Nanonets OCR, an intelligent data extraction tool designed to overcome the challenges of PDF data extraction. Nanonets uses advanced OCR (Optical Character Recognition) technology to convert different types of documents, including complex and scanned PDFs, into editable and searchable data.

What sets Nanonets apart is its seamless integration with Airtable. Once connected to an Airtable account, Nanonets can extract data from PDFs and directly populate the extracted data into Airtable tables. This feature eliminates the tedious process of manual data entry, allowing for the creation of automated document workflows.

With Nanonets OCR, the data extraction process becomes straightforward. It can handle a variety of PDF contents, from text blocks to tables, even if they are located in different parts of the document. Nanonets’ OCR engine has been trained on a vast amount of data, ensuring it can accurately recognize and extract information even from complex or low-quality PDFs.

Furthermore, Nanonets OCR not only extracts the data but also structures it according to your needs. This means that the data can be formatted and organized to fit into your Airtable base structure seamlessly. And, once the data is in Airtable, you can leverage all the powerful functionalities of Airtable, like sorting, filtering, linking records, automations, and more.

By combining the powers of Nanonets OCR and Airtable, users can create a streamlined and automated workflow. This integration can save significant time and effort, reduce errors associated with manual data entry, and enhance overall efficiency. In a world that is increasingly data-driven, tools like Nanonets OCR are not just a convenience, but a necessity for effectively managing data extraction and organization.

Take a look at this demo to see the Nanonets Airtable Integration in action.

These are some examples of how one can use the Nanonets Airtable Integration to create automated document workflows.

  • Send Data to Airtable:

Let’s consider a common use-case of invoice processing. A company receives multiple invoices in PDF format from various vendors. Using the Nanonets-Airtable integration, you can automate this process.

First, upload your invoices to Nanonets. Their OCR tool scans and extracts key information from the invoices, such as vendor name, invoice number, date, item details, and amounts. The data extracted is automatically structured according to the pre-defined fields set in Nanonets, which can be customized to match the columns in your Airtable base.

Once extraction is complete, Nanonets sends this data directly to your Airtable base via its API. Each invoice is represented as a record in Airtable, with corresponding data filled in respective fields. This automation drastically reduces manual data entry and accelerates invoice processing.

  • Fetch Data from Airtable:

Suppose you are running a customer support operation, and you receive a support ticket in PDF form. The ticket contains the customer’s name, and you want to fetch their previous support history from your Airtable base.

Upload the ticket to Nanonets, and the OCR tool extracts the customer’s name. Then, Nanonets can use this extracted name to fetch data from your Airtable base. Using the Airtable API, Nanonets sends a request to retrieve records from the “Customer Support” table where the “Customer Name” field matches the extracted name.

The result is a list of past tickets from the same customer, allowing your support team to handle the new ticket with full context and history, enhancing the customer support experience.

  • Lookup Data from Airtable:

Imagine you are managing an event, and you receive a list of attendees in PDF format. You want to cross-check this list with your guest database in Airtable to verify their registration status.

First, upload the PDF list to Nanonets. It extracts the names of the attendees using its OCR tool. Then, Nanonets uses these names to perform a lookup in your Airtable “Guest Database” table.

For each name, a request is sent to the Airtable API to find a matching record in the “Guest Database” table. If a match is found, it means the attendee is registered, and you can update the “Registration Status” field accordingly. If no match is found, you can flag the attendee for further verification.

This workflow automates the time-consuming task of manual cross-verification, ensuring efficient and accurate event management.


As we navigate towards an increasingly data-driven world, the importance of efficient and accurate data management cannot be overstated. Airtable has emerged as a powerful tool, revolutionizing how we handle and interact with data. However, one stumbling block has been the extraction of data from PDFs directly into Airtable—a task that can be tedious, error-prone, and time-consuming.

The solution comes in the form of Nanonets, an intelligent data extraction tool that utilizes advanced OCR technology to convert complex and scanned PDFs into editable and searchable data. Its seamless integration with Airtable transforms this once laborious task into a straightforward process, creating automated workflows that enhance productivity and accuracy.

By enabling users to send, fetch, and lookup data from Airtable, Nanonets significantly reduces manual data entry, saving valuable time and resources. The synergy of these two platforms streamlines data extraction and organization, allowing businesses to focus more on data analysis and decision-making rather than data input. In summary, the combination of Nanonets and Airtable presents an innovative, efficient, and effective solution for managing data extraction from PDFs, making it a powerful asset for any data-driven operation.